#38 - Tapping Student Talent for Video and Social Media Content w/ Dr. Josie Ahlquist

My guest today is Dr. Josie Ahlquist, Josie is a renowned expert in digital leadership, guiding educational leaders, organizations, and students through speaking, coaching, and consulting. Her practical and evidence-based frameworks empower clients to create tailored digital engagement strategies.

Among many other things, In 2023, Josie was selected as a NASPA Pillar of the Profession, one of the highest honors for the field of student affairs. Josie is a three-time LinkedIn Top Voice in Education, has been recognized by Ed Tech Magazine as one of the “Top 50 Must-Read Higher Education Technology Blogs” for five years. Her podcast, Josie and The Podcast, has been featured by The Chronicle of Higher Education and Inside Higher Ed. Her new book, Digital Leadership in Higher Education: Purposeful Social Media in a Connected World was listed as an Amazon #1 new release for college and university student life.

Key takeaways:
  • Ways to identify and recruit student creators already active on social media
  • Developing an internship program through career services
  • Training students on your brand voice, tone and processes
  • The importance of taking a developmental approach with coaching and support
  • Setting students up for marketing careers by teaching transferable skills


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#38 - Tapping Student Talent for Video and Social Media Content w/ Dr. Josie Ahlquist